Carnegie Investment Counsel Blog

Jessie Congleton

Jessie Congleton
Jessie Congleton joined Carnegie Investment Counsel in 2025 as Marketing Coordinator, bringing nearly a decade of freelance marketing experience with a focus on copywriting and messaging strategy. A StoryBrand Certified Guide from 2016 to 2025, she served on the program's advisory board and mentored newly certified members. At Carnegie, Jessie works to bring the expertise and care of the advisory team to a broader audience through marketing communications, events, and educational content. She believes that good financial guidance shouldn't stop at the client meeting, and is passionate about making that knowledge accessible to the people who need it most. Jessie lives just outside Grand Rapids, Michigan, where she enjoys volunteering in local theater, traveling, making the most of Michigan summers on the water, and keeping up with her two teenage daughters.

Recent Posts

Estate Planning Wake-Up Call: A Reality Check From a Regular Person

Posted by Jessie Congleton on May 1, 2026 10:44:51 AM

I work at a Registered Investment Advisor firm. I am not, however, a financial person. I’m a regular person. I do not manage portfolios. I do not read prospectuses for fun.

I play a supporting role at Carnegie Investment Counsel. As Marketing Coordinator, my job is to draw out the insights and guidance from the big brains of the financial professionals around me and get it out in front of the people who actually need it. That's you. Blogs, videos, emails, educational content. That kind of thing. I'm an ideas-and-words person in a room full of math-and-numbers people.

One thing we absolutely share, though: A genuine desire for clients to get the objective, transparent, and personalized investment services they deserve. Not to be dramatic, but I love my job.

So, even though I’m not a financial person, I am adjacent to some of the smartest financial minds around, and I soak up as much as I can. Naturally, I assumed some of that had to be rubbing off on my own financial life. I've done the things. I have a will. I have beneficiaries named. I have signed important-looking documents in important-looking offices.

Plus, I’m young.

Okay, yeah, I was born in the 1900’s but still… estate planning is a problem for future me. I was not worried.

So imagine my surprise on a random Thursday when I showed up to what I thought was just another workshop to take notes for content ideas and walked out texting my husband: "WE NEED TO SCHEDULE A MEETING WITH AN ESTATE PLANNER, like yesterday!"

Here’s what happened:

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Topics: Financial Planning

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