According to 360MatchPro, nonprofits raise an average of $287 per monthly donor each year. When comparing that figure to the average annual revenue per one-time donor of $192, it’s clear that recurring donors can significantly boost your donation revenue.
However, major and recurring donors don't just show up out of the blue (most of the time). The most successful nonprofits don’t just solicit donations and then forget about their donors. Instead, they build long-lasting relationships with donors through dedicated donor stewardship plans.
In this guide, we’ll review three communication tips you can implement to improve your existing endowment and major donor stewardship strategy. As a result, you’ll fine-tune your approach and form even stronger bonds with your supporters.
